Area Sales Manager Recruitment at Airtel Nigeria Limited

Airtel Nigeria (Airtel Networks Limited), a leading mobile telecommunication services provider in Nigeria and a member of Airtel Africa Group, is committed to providing innovative, exciting, affordable and quality mobile services to Nigerians, giving them the freedom to communicate, rise above their daily challenges and drive economic and social development.
We are recruiting to fill the vacant position below:

Job Title: Area Sales Manager

Job Purpose

  • To maximize revenue and subscriber acquisition (gross and net additions) opportunities in assigned territory through channel effectiveness (wholesale & retail), adequate recharge availability and implementation of planned sales & distribution and marketing strategies.
Duties and Responsibilities
To achieve recharge sales target within state/area:
  • Ensure adequate availability of all recharge denominations in sub channel partners CP and retail points
  • Ensure channel partners are making stock available and distributing to their network of sub-CPs and retailers
  • Achieve Electronic Recharge Cards ERC and E-pin target in agreed ratios
  • Constantly identify opportunities for driving activation and recharge sales within territory

Achieve Share of Gross & Net Additions (SOGA & SONA):

  • Ensure full-fledged achievement of Gross Adds GAD targets by driving market initiatives in assigned area.
  • Effective management of direct activation teams and monitoring of CP bus activation activities.
  • Know your Customer KYC optimization at trade level by ensuring adequate and functional deployment of KYC kits
  • Drive KYC inactivity to nil
  • Other initiatives to increase GAD including new site launch
  • Ensure activation of quality GADs in assigned area
  • Develop and implement activities that will increase SONA in assigned area

  • Implement customer driven activities (product launches, town storms etc) in assigned area
  • Drive voice and data business performance by the implementation of revenue generating activities and initiatives in assigned territory
  • Channel branding and visibility:
  • Ensure appropriate and effective outlet branding is carried out in line with the "look of success" within the territory
  • Identify visibility opportunities for Airtel brand within the territory
  • Ensure intention to purchase ITP increases and gives impetus to customer market share CMS and revenue market share RMS
  • Effective management of point of sale POS stock in the warehouse to avoid damage, wastage, and obsolescence
  • Train market developers MDs on POS deployment in line with "look of success"

Distribution Infrastructure:
  • Recruit appropriate number of Retailers – Retail Selling Outlets RSOs, SIM Selling Outlets SSOs, Electronic Recharge Cards Outlets ERCOs in line with scientific distribution requirement
  • Migrate all other retailers to become one stop shop RSOs and SSOs
  • Maintain the ratio of RSO(5): SSO(1) in line with scientific distribution
  • Maintain KYC infra ratio of 1kit: 3SSOs
  • Identify and recruit suitable sub- CPs in the territory for effective product re-distribution

BTS Management:
  • Ensure constant cash low site CLS elimination
  • Develop subscriber acquisition and other marketing initiatives to drive revenue in CLS locations
  • New site launch plan and distribution preparedness
  • Effectively drive and manage target driven initiatives and project
Industry Awareness/Competition Intelligence:

  • Effectively report competitive activities within assigned territory and implement adequate counter initiatives
  • Track on-going initiatives in the market
  • Immediately address or escalate any unusual competitor activity and sale support that may be a threat to the performance of the business.
Relevant Skill and Experience

  • B.Sc/HND in any discipline
  • Proof of NYSC completion
  • Computer Literacy
  • Numeric Ability
  • Excellent Interpersonal skills.
  • Customer Service Orientation
  • No prior work experience required.

Job Location: Nationwide

Application Closing Date
Not Specified.

How to Apply

Interested and qualified candidates should:

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